Are you challenged to deliver better results in the face of
fluctuating marketing budgets?
Are you scrambling to manage multiple projects
with minimal resources?
 |
If so, read on. Because now you can have
the know-how to effectively manage the complete spectrum
of marketing communications programs, deliverables, and budgets.
The Remedy for Your Marketing Pain
|
|
|
Get your copy
today
|
• |
300-page printed Guidebook
|
|
• |
11
Document Templates
|
|
• |
Sample Marketing Programs Budget & Template
|
|
• |
18 MarCom Project Plans
|
|
• |
5 Executive Interviews
(3 videos + 5 PDF transcripts)
|
|
|
|
Corporate budgets – especially MarCom – have been impacted by today’s
economy. Marketing teams are challenged to effectively manage multiple
projects with minimal resources and |
dynamically changing budgets. Many MarCom personnel find themselves
managing projects in areas that are new to them.
If you
are dealing with difficult expectations, little outside assistance,
and increased responsibility [including areas you aren’t familiar with], and
required to validate every program with demonstrable ROI, you need
the MarCom Acumen Guidebook and Toolkit.
Learn from our Successes
The MarCom Acumen Guidebook + Toolkit has been developed by senior
marketing professionals with over 30 years of B2B marketing experience. Our
experience at both the agency and corporate sides of the business – in Director
and VP-level positions – is extremely insightful. Our award-winning programs
have generated tangible results that led to successful IPOs, mergers &
acquisitions. And now you can do the same using the insights and tools included
here!
| |
|
“This guidebook literally steers the reader through each and every
MarCom endeavor. A must read for anyone involved in marketing,
regardless of years of experience or expertise!”
| |
Kelly
Seelig
Director, Corporate Marketing
Cobalt Networks |
|
|
|
